Switching a Product’s Email Provider
Each coming soon product collects signups through one provider at a time — MailerLite or Super Speedy Emails (SSE) — chosen in the Email Provider dropdown under Product data → General. You can change that choice at any time, but because the two providers store signups in completely separate places, it pays to understand what happens to your existing data first.
If you haven’t launched the product or collected any signups yet, switching is harmless — change the dropdown and you’re done. The rest of this article matters mainly when signups already exist.
Table of Contents
The key fact: the two stores don’t sync
| Provider | Where signups are stored |
|---|---|
| MailerLite | Your MailerLite group and the local wp_sscs_signups table |
| Super Speedy Emails | The SSE plugin’s own tables (inside WordPress) |
Switching a product’s provider changes where new signups go from that moment on. It does not move, copy, or merge the signups you’ve already collected. There is no automatic migration between MailerLite and SSE.
What happens when you switch
MailerLite → Super Speedy Emails
- New signups render the SSE inline form and are stored by SSE.
- Your existing MailerLite subscribers stay in MailerLite, untouched.
- The local
wp_sscs_signupsrows from the MailerLite period remain, but no new rows are added for SSE signups (SSE products bypass that table). - Share buttons / referral tracking stop appearing — those are part of the built-in MailerLite form only. SSE handles its own post-signup experience. See Referral & Sharing System.
Super Speedy Emails → MailerLite
- New signups render the built-in MailerLite form (with share buttons) and are
written to both MailerLite and
wp_sscs_signups. - Your existing SSE subscribers stay in SSE, untouched.
- Make sure the product has a MailerLite Group ID set, or signups will be rejected with “Signups are not configured for this product.” (see Troubleshooting).
Recommended approach
- Don’t switch mid-campaign if you can avoid it. Changing providers part way through a launch splits your waitlist across two systems, which you’ll have to reconcile by hand before sending your launch email.
- Export first. Before switching, export the current signups so you have a complete record:
- From MailerLite: export the group from the MailerLite dashboard (and/or the local table — see Viewing & Exporting Your Signups).
- From SSE: export from the SSE plugin.
- Switch the dropdown and fill in the new provider’s required field (MailerLite Group ID, or an SSE form selection).
- Reconcile after launch. If you collected signups under both providers, combine the two exported lists (de-duplicating by email) so everyone who registered interest actually receives your launch announcement.
Mixing providers across products is fine
This article is about switching a single product’s provider. Using MailerLite for some products and SSE for others is fully supported and has none of these caveats — each product is independent. See Email Providers.
- Email Providers — the full MailerLite vs SSE comparison.
- Viewing & Exporting Your Signups — exporting the local MailerLite records.
- Referral & Sharing System — why share buttons only appear on MailerLite products.
